Seoul Guide
After cleansing and toning, take an appropriate amount and apply gently along the skin texture for better absorption.
Why we like it
If you’ve used retinol and experienced peeling, itchiness, redness then you’ll really appreciate the gentler, naturally-derived bakuchiol. Not to mention, the wealth of other elasticity and vitality boosting ingredients in this serum make it a wonderful addition for those who want to start anti-ageing care.
Ingredients we love
Bakuchiol – derived from the psoralea corylifolia plant, it is a strong antioxidant with anti-inflammatory and anti-bacterial properties. It is less irritating than retinol but also increases cell turnover.
Peptodes – Lupin Peptide, Collagen Boosting Peptide and Hydrolyzed Lupine Protein are all patented ingredients to enhance collagen synthesis and improve skin elasticity.
Vitamin C – Great antioxidant that helps to protect the skin and brighten skin tone.
Niacinamide – Also known as vitamin B3, niacinamide is a very effective skin-restoring ingredient that offers multiple benefits for ageing skin. Among these benefits is the ability to visibly improve the appearance of enlarged pores, uneven skin tone, fine lines, dullness, and a weakened skin barrier.
Vitamin E – great hydrating ingredient that also soothes.
Full list: Water, Butylene Glycol, Rubus Fruticosus (Blackberry) Fruit Extract, Glycerin, 1,2-Hexanediol, Niacinamide, Glycereth-26, Diglycerin, Caprylic/Capric Triglyceride, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Tromethamine, Glyceryl Acrylate/Acrylic Acid Copolymer, PVM/MA Copolymer, Ethylhexylglycerin, Xanthan Gum, Adenosine, Polyglycerin-3, Gardenia Florida Fruit Extract, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Pelargonium Graveolens Flower Oil, Salvia Sclarea (Clary) Oil, Bakuchiol, Aloe Barbadensis Leaf Extract, Squalane, Sodium Hyaluronate, Dipropylene Glycol, Dextrin, Cyanocobalamin, Olea Europaea (Olive) Fruit Oil, Solanum Melongena (Eggplant) Fruit Extract, Guaiazulene, Lavandula Angustifolia (Lavender) Oil, Sodium Ascorbyl Phosphate, Ascorbic Acid, Tocopheryl Acetate, Hydrolyzed Lupine Protein, Helianthus Annuus (Sunflower) Seed Oil, Lupinus Albus Seed Extract, Palmitoyl Tripeptide-5, Caprylyl Glycol, Tocopherol, Acetyl Hexapeptide-8
carmeleon2000 (verified owner) –
I could not wait to try this serum when I saw it on Neogen IG. I have a combo sensitive skin with hormonal acne skin so I need a plant based ingredient that can replace retinal because sometimes I get itchiness from using retinal twice a week.
I have been using it for 5 days now and so far I am loving it. It makes my skin so smooth. I guess its the niacinamide… It doesnt irritate my skin at all and at the same time its very hydrating. I use this in my PM routine only. The one thing I wish is for Neogen to not use essential oils in it for fragrance. Anyway… Thank u Seoul Of Tokyo for bringing this baby to South Africa.
andivvwilkins (verified owner) –
I have dry, sensitive skin and I’m in my early 30s. I haven’t had any success with other retinoid products since they dry me out and irritate my skin. But this has been a life saver! Almost a month in and I’ve been able to incorporate this into my evening routine 5 days a week and I’m seeing the results! My fine lines are almost gone, my skin texture is evened and my hyperpigmentation is visibly improved. I’ve been getting compliments like no one’s business!
I gifted this to my mother who also has dry, sensitive, aged skin (she’s in her 60s), and I couldn’t believe it when I saw her two weeks later! It has improved her skin so much I find it difficult to believe the difference one product can make! She loves it and the compliments she’s getting too.
Definitely recommend this to everyone- just remember to use this in the pm and don’t forget the sunscreen in your am routine!