Don’t forget to join our rewards program – Earn
Reward Points to spend in-store: Login Now

Free shipping within South Africa for all orders over R1050. Standard shipping is R90.
Korean and Japanese beauty and skincare products in South Africa J and K-Beauty

How to build a 10-step K-beauty skincare routine

Over the last few years, K-beauty (and, to an extent, J-Beauty) has been blowing up! More and more people across the globe are ditching their conventional cleansing regimens in favour of the 10-step K-beauty skincare routine. This is because it has been shown to improve tone, hydration and radiance. 

Want to unlock the glowing skin of your dreams but don’t know where to start? We got you. Here’s how to build, and execute, your 10-step routine. The results will be worth it, we promise!

1. Oil cleanser

A thorough oil cleanse can get rid of sunscreen and even the most long-wearing makeup. Not only that, but it also removes a buildup of oil and debris that can lead to clogged pores and breakouts. No thanks!

Try these:

  • 22 million bottles of the extraordinary DHC Deep Cleansing Oil are sold worldwide each year, and this popular and effective cleanser is suitable for all skin types.  

2. Water Cleanser

Water cleanser refers to cleansers that are water-soluble. They can be a foam, gel or cream consistency. It’s important to follow up your oil cleanse with a second one to ensure that no greasy film is left behind. 

Try these:

  • If you struggle with spots, the Pyunkang Yul Acne Facial Cleanser is formulated using micro-bubble technology to gently but effectively unclog pores for clear, comfortable skin.

3. Exfoliator

When it comes to exfoliation, there are two ways to go about it: Physical or chemical. This means choosing between a scrub or chemical exfoliant, both of which are effective in keeping skin smooth. 

Try these:

4. Toner or mist

When it comes to achieving the glowing skin of your dreams, it all comes down to hydration. Mists or toners are the first of the layers and can prep your skin for the rest of your regimen. 

Try these:

  • If you want a toner that treats and soothes at the same time, the Benton Aloe BHA Skin Toner improves texture while giving your skin a moisture boost. Benton Aloe BHA Skin Toner K-Beauty South Africa

5. Essence

Essence is one of the cornerstones of a K-beauty skincare routine. They are thicker than toner but lighter than serums and offer even more hydration (and even more benefits!).

Try these:

6. Serum or ampoule

Serums and ampoules contain a concentrated amount of active ingredients to help you target specific skincare concerns. Apply a few drops to your skin once your essence has fully absorbed. 

Try these:

7. Mask

We have the K-beauty skincare movement to thank for the invention of both sheet and sleeping masks. They can be used to amp up your hydration levels for a dewy complexion.

Try these:

8. Eye cream

Our eyes are one of the first areas to show signs of ageing. That’s why using an eye cream is a must. It can help to delay the development of fine lines, reduce puffiness and prevent dark circles. 

Try these:

9. Moisturiser

Seal in all the goodness and lock in the layers by using a nourishing moisturiser. This will ensure that the products underneath are able to do their magic and get you glowing.

Try these:

10. Sunscreen

No K-Beauty skincare routine is complete without applying some much-needed sun protection. Wearing an SPF daily, and reapplying every few hours, is crucial in maintaining a flawless face. 

Try these:


  1. Petra Stoner

    What products do you recommend for oily skin please?

    1. Seoul of Tokyo

      Hello, we have a category for products which are great for oily skin types – please have a look here.

      Some ingredients really good for oily skin are BHA (salicylic acid) as well as niacinamide. You will also want something that will mattify your skin and keep the shine away as the day progresses. The Axis-Y mineral sunscreen is really good at this!

  2. What do you recommend for acne prone skin

Leave a Reply

Your email address will not be published. Required fields are marked *

Free shipping within South Africa

On all orders above R1050, standard shipping within SA is R90

Easy 10 days returns

If you're not satisfied, contact us and return in original condition for a refund

Authentic products

Sourced directly from brands and authorised disributors

100% Secure Checkout

3rd party payment through Payfast - MasterCard / Visa